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Fashion, Meet a londoner

Meet a Londoner: Aaron Hales – Luxury Accessories Designer

April 5, 2016

Today’s interview is with Aaron Hales a luxury accessories designer. A born Londoner (rare breed these days) Aaron shares with us his favorite parts of South West London.

Meet Aaron Hales

Aaron Hales

Hi Aaron, can you tell us a bit about yourself?

I was born and raised in Battersea, South-West London and have always lived in the city. I started life as a classical musician but quickly realised I also had interests and talents elsewhere, which led me down a very diverse path and I have had the pleasure of working on several great projects over the years. My passion for the finer things in life exploded in 2014 when I launched Aaron Hales an accessories label focusing on British craftsmanship, storytelling and my own view of the world. I launched with four designs which, to my surprise, completely sold out. A year and a half later, the brand is growing at a phenomenal rate and we have enjoyed successful seasons at Paris Fashion Week and have nurtured a loyal, passionate customer base. 

Why London?

London has always been my home and even though I enjoy escaping, a part of me will always belong here. I grew up in Battersea, lived in Wimbledon for many years and then moved to Hampstead. I sometimes find the energy in London far too claustrophobic and intense which is why I suppose I have always enjoyed living in areas that I can retreat to, with plenty of green space and a strong sense of community. I did, however, grow up very close to Clapham Junction station so I find a strange comfort in the hustle and bustle and can never bear to be away from it for too long.

Where are your favourite places to go in London ?

I was very proud when the decision was made to make some of our galleries and landmarks free to the public and I am always happy to lose myself in them. I regularly make a pilgrimage to The Wallace Collection as well as to the V&A and Tate to visit my favourite works and I think it is an incredible gift to have such masterpieces on our doorstep.

As someone working fashion where do you go to shop? 

I think working in fashion changes your shopping behaviour forever. I am very aware of the cost of materials and the issues around fast fashion, so I am a lot more focused on timeless, investment pieces. You can always find me in DAKS at the start of Autumn and I think COS has a wonderful Spring knitwear collection.

What is your preferred mode of transport to get around the city?

Weather permitting, I prefer to walk. I will jump on the tube for longer distances and time efficiency but we live in a beautiful city and I try to see as much of it as I can!

Are there any restaurants that you can recommend to our readers and why?

For breakfast, The Atrium at the Landmark Hotel is a wonderful place. Brasserie Max at the Covent Garden Hotel has great food and a fun interior, perfect for dinner with friends. If I’m in Mayfair, I always like coffee and cake at Petrocchi Sede Unica, a great little Independent Italian restaurant on Albermarle Street. It has been around forever, but the Gay Hussar is one of the few places left that conjures up old Soho for me, and the cheese pancakes are to die for.

Is there anything that annoys you about living in London?

I’m annoyed about the number of tower blocks that are being built and I am annoyed that we haven’t been as strict on design consistency as most other European cities would be. We have a beautiful city and I would hate to see a London where natural daylight is a luxury.

As a business owner in London, what advice could you give to others look to start their own business in the city?

Network, be frugal and don’t forget about the rest of the world. London is an amazing place to launch, test and grow a business idea. There are lots of affluent people living here and it is easy to meet those people at events and even through friends, so always push yourself out there and carry business cards with you wherever you go. London is also an expensive city, with cost of living one of the highest in the world, so don’t forget to be frugal and put your money into the area that will truly help you grow. As wonderful as London is, it is not the only city in the world and I think it is really important to understand that. There are lots of potential customers around the UK and just across the pond – they could be your ticket to serious growth.

Can you share any hidden gems in London that nobody else knows about?

There is a place called Falcon Park, very close to where I grew up. It is a stretch of wild green, hidden by buildings and railway arches and it is empty most of the year. I always found it very peaceful and remember sunbathing there with friends in the Summer.
 Falcon Park

Finally, If you had to leave London where would you go?

I fell in love with Marrakech the first time I visited and nearly moved there. I think it is a wonderful place, with an intense magic I haven’t experienced elsewhere. I could definitely see myself living there.

Thanks so much Aaron, you’ve really given us some great places to check out. 

Aaron’s beautiful scarves and accessories are available to buy from
Fashion, Interview, London, Meet a londoner

Meet a Londoner: Designer Varun Sharma of the label RUN

May 20, 2015

After taking a few months off for personal reasons – I’m relaunching the blog with a bang! The London Perspective is all about shining the light on emerging talent and to kick it off today on the blog I will be interviewing fashion designer Varun Sharma of the Label Run. Run’s eyecatching and provocative designs are quickly becoming known in the fashion community and it is definitely a label to watch.


Tell us a bit about yourself?

I am a London based clothing designer and design for my own women’s RTW label, RUN. I graduated from Middlesex University where I studied fashion design.


Talk us through your latest collection?

For the AW/15 season I was inspired by the attire of the Bonda people, a tribe from the state of Odisha in India and African prints. This season has really been a fusion of ideas and an opportunity to create a new narrative for the label. The lead up to this season has been an exciting journey as I have been working on my own print line for this collection. I created my own interpretation of African inspired prints on beautiful silks and wools, including beautiful scarves on very fine wool silk. There are also some gorgeous faux fur pieces in the line up this time as well, which I am really excited about sharing.


Fashion is a tough industry – what keeps you going?

My love for it. It really is hard work but it is always easier to get up in the mornings to do what you love. Your work eventually becomes you and defines who you are. As a working designer your hands are always involved in multiple jobs simultaneously and you always have work evolving somewhere, so you always have something to look forward to.

Who are the designers that you admire and why?

Alexander Mcqueen is inspiring and it’s not so much the clothes, but his journey. He is defining for what most designers in this industry struggle to achieve. You can’t replicate someone else’s journey but you can hope through your own successes you may be able to leave behind a legacy of your own just as he did.


Which celebrity would you love to dress?

I love Rihanna’s ability to make everything look as if it was made for her, I would love to see her wearing my clothes.

6. What has been the biggest thing you’re proud of in your fashion career so far.

My collections are what make me feel proudest. Each collection is a marker of a certain time in my life and career and they hold memories of very real struggles I faced to get them completed, they are also reminders to me of my own capabilities and potential. As each season passes you look back and reflect on what you have learnt and new ground you covered and realise that as you finish each collection you also inch your way towards your goal.

7. Where do you hope to take Run to in the next 5 years?

In the coming 5 years I hope to see RUN exhibiting during LFW and stocking internationally, as well as an accessories line including bags and shoes. I have always wanted to design menswear so possibly within that time frame it would be great to play with that also!


Photograper: Brian Doherty
Stylist: Jeanie Annan Lewin
Model: Angela L

Fashion, shopping

Monochrome is trending

April 4, 2013

So even though the weather isn’t very spring-like at the moment I am determined to introduce some new bits to my wardrobe. Apparently this season it’s all about monochrome! Celebrities have jumped on the wagon and on the runway at fashion week we saw, spots, line, stripes, it was all black and white! Anyone can pull off this trend and luckily for us gals the high street has followed suit.




Here are my picks from the high street this spring…brrr.. cardigan may be needed!



Left to right: Aldo Maria – two tone block heeled shoes – £75.00 With their glossy finish and block heel, these sandals are statement makers.

Cat shaped bag – Ebay – £19.99 – tres cute and just a little bit kitsch this  bag can be carried as a clutch.

Asos Bold stripe Midi dress – £32.00 – If you love the fifties then you’ll love the shape of this flared skirt. Swoosh!

Chiara Fashion – £ 8.95 – Monochrome Striped Print Long Sleeve Crop Top – this season it’s all about crop tops – only for the brave!

What do you think of my picks?
Fashion, shopping

Lanky girl’s high street looks for Spring 2013

February 6, 2013

With the temperature creeping up a few degrees, I have been looking at items for the spring to add to my wardrobe. I love all the lovely bold colours and monochrome inspired collections that we are seeing on the high street. This season’s ultimate investment piece for me has to be a shirt dress, this is a versatile item that can be dressed either up or down and worn with leggings for when the weather isn’t as kind.

Check out my picks of great things in the shops at the moment:


spring-2013-look 1


spring-2013-look 2

Fashion, London, Things to do in london

Fashion in Motion: Fyodor Golan at the V&A

November 22, 2012

When this dropped into my inbox I just had to share it with my followers. On Friday 7 December 2012 , fashion design duo Fyodor Golan are coming to the Victoria & Albert Museum for a series of fashion shows as part of Fashion In Motion.  In 2010, Fyodor Podgorny and Golan Frydman debuted with their A/W 12 collection Pagan Poetry and in 2011 they won the Fashion Fringe award with their collection Flowers of Evil.

Fyodor Golan –

If you’ve always wanted to experience the excitement of fashion show then you must attend one of these FREE Events.

Tickets will be  available from Monday 26 November at 09.00. To book, call 020 7942 2820

For more information visit:

Fashion, London

First Day of London Fashion Week Spring/Summer 2013 – A day in tweets

September 14, 2012

London Fashion Week 2012

The week all fashionistas have been waiting for is finally here and London Fashion Week 2012 promises to be better than ever! I popped down to Somerset House at lunch time to see what was going on. On the way I passed blogger/Stylist Marian Kihogo looking splendid in Georgia Hardinge and in the courtyard fashion blogger Peony Lim was being papped.  Unfortunately if you’re like me and don’t have any invites for fashion week then don’t despair. Fashion Week is just a click of a button away.  Most shows are now being streamed online and if you keep up on twitter the fashion crowd are constantly tweeting details and pictures to keep to saturated with info. Spotted today was the beautiful Kelly Brook at the Bora Asku show.  Here are some of the ones you may have missed today. Lanky Girl’s favorite show today was definitely Corrie Nielson.

Eudon Choi LFW
credit: @britishvogue first space look from @eudonchoi #lfw

Credit @timesfashion Maria Grachvogel’s signature jumpsuit, this season with wide leg trousers #lfw

credit: @harrods #Congratulations to @CorrieNielson on a great show! #LFW

@somersethouse You can watch all the #LFW action live in the courtyard where people are taking part in their own catwalk shows!

Eudon Choi At London fashion Week@ybdfashion Sixties vibes @EudonChoi

Kelly Brook at Bora Asku
Credit: @masatostudio “Kelly Brook was at Bora Aksu’s show today”

Yellow dress Maria Grachvogel London Fashion Week Credit: @poppyd Maria Grachvogel Yellow dress

credit: @HilaryAlexander “Rainbow colour and modern art print at Antoni+Alison finale”

credit @HilaryAlexander Embroidery and silver face jewellery at Fyodor Golan 

Fashion, London

Hermès Leather Forever, Royal Academy Of Arts, Until 27th May 2012

May 22, 2012

When you hear the name Hermès you immediately think about the Birkin, the Kelly and maybe even one day the Beckham (we’ll Victoria does own a hell of a lot!). The Eponymous label is celebrating its 175th year with a major new exhibition in the galleries at 6 Burlington Gardens. ‘Hermès Leather Forever’ celebrates Hermès’ relationship with leather, the first material tamed by Hermès.

The exhibition will take visitors on a  journey exploring Hermès’ love of leather and there will be an opportunity to view some of the items from the Hermès’ back catalogue, such as those commissioned by the Duke of Windsor for his Duchess as well as some of its latest creations.

Craftspeople from the Hermès workshops in Paris will be present at the exhibition demonstrating the art of leather working by creating some of its iconic works in situ.

To celebrate this exhibition, Hermès has created four one-of-a-kind versions of its Passe-Guide handbag as a tribute to the United Kingdom and Ireland which will be on display at the exhibition. Christie’s will conduct an online auction of the handbags with all proceeds being donated to the Royal Academy of Arts.

For more information please visit

Competition, Fashion

Win Tickets To Vodafone London Fashion Weekend 23-26 February 2012 With Chambord

February 19, 2012

The London Perspective has once again joined forces with Chambord to offer you the chance to win tickets to London Fashion Weekend!  For all budding fashionista’s London Fashion Weekend is not to be missed. For those that don’t know Vodafone London Fashion Weekend is the consumer event that follows directly on from London Fashion Week, using the same exhibition and catwalk venue. Vodafone London Fashion Weekend is essentially a designer shopping event, where members of the public can shop from designers of London Fashion Week calibre, from the high profile to the emerging, at reduced prices. (Sssh I managed to snag a pair of J brand jeans for just 10 pounds!). 

Win The Ultimate Fashionista Day Out!

Chambord, the ‘spirit of fashion’ will be making a welcome return to VODAFONE London Fashion Weekend in February 2012, bringing with it an added touch of French chic to London’s fashion scene as well as hosting the exclusive Chambord Platinum Club Lounge.

Chambord black raspberry liqueur is the spirit of fashion and has been enjoyed by the style elite at some of the most exclusive designer parties.

lanky Girl Strikes The Pose

Do you and your friends live and breathe fashion? Chambord is giving you the chance to follow in the footsteps of the fashion crowd and win the ultimate fashionista day out.  You could win a pair of VIP tickets for Friday 24th February to London Fashion Weekend, plus entry to Chambord’s Platinum Club Lounge.  Here you can enjoy a complimentary Chambord and Champagne while learning how to strike a model-worthy pose thanks to top fashion photographer Fabio Affuso who Chambord has enlisted to help you always look your most fashion fabulous in photos.  Three runners up will win a pair of standard tickets to London Fashion Weekend.

For your chance to win, answer this question:

 What flavour is Chambord liqueur?

You can enter two ways: 1) Send your answer to Lanky girl on twitter @arigato23 and use the hash tag #chambord or email your answer to and leave a comment saying “i’ve emailed answer”.

Winners will be chosen at random and the competition will end midnight Tuesday  21st February.

To include:

This competition is only open to UK residents over the age of 18. VIP tickets are valid  for Friday 24th February only. Standard tickets will be valid for other days. No cash alternative will be offered and one entry per person. 


Chambord Black Raspberry Liqueur©2012. Chambord is a registered trademark.  All rights reserved.


Thanks to everyone who entered. The winner of the VIP ticket to London fashion weekend is Anna Fernandez! Runners up are: Ewa Lewucha, Alex A and Sandra Wonisch. You should recieve an email shortly.

Fashion, London

Scoop International Fashion Show 2012 – The Saatchi Gallery

February 13, 2012


On sunday afternoon Lanky girl and Co had the pleasure of attending Scoop International fashion Show at the Saatchi Gallery. Scoop is a boutique tradeshow, showcasing emerging and established directional fashion designers. Bringing together more than 150 international apparel, footwear and accessories labels in London’s iconic Saatchi Gallery. Here are some of the designers that I recommend that you check out.


Jackets by Spanish label Vilagallo

What I loved about Vilagallo is their bold use of colour and the quality of the stitching. They seem to have taken a lot of inspiration from quirky British styles. The prices are fairly reasonable going for around 83 pounds. Unfortunately I think they possibly are only available in Spain, so next time I’m over there I really have to check this label.


Katya Wildman Dresses

Katya Wildman makes beautiful clothes to suit women with curves, Nigella Lawson has been pictured in many of her creations. You can buy her clothes online at

Beautiful shoes by Robert Clergerie


Beautiful shoes by Robert Clergerie

Robert Clergerie is a french designer who makes the most beautiful, well crafted shoes, I fell in love with the velvet green pair shown above. You can buy some of his shoes online. For more info visit

Bagllerina Shoes


Bagllerina Shoes

Girls living in London will know that if you are going to wear heels on a night out it is always practical to bring a pair of ballet pumps to wear when your feet get tired. Bagllerina are the ultimate lifestlye brand. The french label makes leather fold-able ballet pumps which come in very chic leather bags. They haven’t got a stockist here yet but you can buy online at

If you get a chance attend Scoop International  it is every boutique buyer’s dream. For more information please visit


Daily Distraction – New Job equals New Clothes!

January 16, 2012

One of my new years resolutions last year was to get a new job and I am happy to say that I have been successful in obtaining one. At my current job there isn’t really a dress code and as a result I have become a little bit scruffy. However the new company I will be working for is a little bit corporate. Which gives me a great excuse to revamp my look! I love that this season there is emphasis on strong  colours. Work wear traditionally can be quite boring  but choosing to add a bit of colour will instantly liven up your look whilst still looking smart. With the sales still on there is bargain to be had. Below is some of the items that have caught my eye.

Red leather bag from Etsy - £134.06

Unique Leather Shoulder Bag Brown - from Etsy - £80.43

Page Jacket from Hobbs - £45.00

ASOS Sexy Origami Ponti Pencil Skirt - £12.00

Patent Double Bow Ballerina Shoes - Next - £34


L.E. Empire Star Jacket Hobbs - £149.00